Who we are
The indie.io team is a passionate group of gamers, developers, and media specialists dedicated to accelerating the reception and consumption of your indie game. With more than 40 years of experience in the industry, we have the tools, technical know-how, and strategic vision to deliver the biggest launch possible… and continued support beyond your release date!
The indie.io difference
We believe in treating creators fairly, and we are committed to equitable deals with indie developers. We’ll take on the heavy lifting of marketing, promotions, and distribution, allowing you to focus on delivering the best possible gameplay experience to your audience.
Our team has developed deep relationships with global partners, to deliver maximum exposure for your game on storefronts, and we offer hands-on support and strategic guidance at all stages of your project: from development, to launch, and post-release!
Seasoned Leadership
Our team is comprised of former leadership at Twitch, Curse Gaming, and Fandom - who have consulted for major gaming companies like Ubisoft, Blizzard, and Unity.
Full-Service Solutions
indie.io is a complete platform, employing experts that execute Game Testing, Game Development, QA, Marketing Strategy, and more!
Powerful Network
We’re gamers like you: our staff includes WoW Gladiators, Counter-Strike Semi-pros, and more - and our indie.io Network connects you with hundreds of like-minded indie developers for ideation and support!
Your Audience is Here
indie.io operates the fastest-growing gaming wiki platform in the world, wiki.gg - fully dedicated to showcasing our partners! And through our connections to Microsoft, Nintendo, Sony, and 50+ distribution platforms, we place your game in front of MILLIONS!
Why partner with indie.io?
Vying for market share in the gaming space has never been more demanding. In 2023, more than 14,500 games released on Steam - that equates to nearly 40 titles released per day!
The oversaturation of releases makes it harder for great games to be discovered and reach their earning potential. Around 80% of games earn less than $35,000 in their lifetime, often failing to earn development costs back.
With more than 83,000 games on Steam’s storefront, and limited promotional opportunities available on-platform, the need for your release to cut through the noise and demonstrate longevity in the marketplace is more critical than ever.
As a developer, you need a partner to boost your game’s discoverability and identify your potential audience from announcement all the way through launch - and that’s where indie.io comes in.
What we offer
indie.io has everything you need to succeed in today’s Indie Gaming space
DEVELOPMENT
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01 | Distributionindie.io distributes your game through more than 60 different channels, including all major platforms as well as other digital retail storefronts.
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02 | Storefront OptimizationWe utilize detailed analytics and recommendations to ensure your store page attracts and converts the broadest possible audience for your game.
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03 | Creative SupportOur in-house team develops world-class assets and trailers for your game.
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04 | ReportingWe’ll keep you up-to-date on all aspects of your game’s performance with our analytics reporting.
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05 | Cross-Promotional Supportindie.io leverages promotion for your game through the use of promotional widgets, on-platform bundles, and more.
MANAGEMENT
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01 | Distributionindie.io distributes your game through more than 60 different channels, including all major platforms as well as other digital retail storefronts.
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02 | Storefront OptimizationWe utilize detailed analytics and recommendations to ensure your store page attracts and converts the broadest possible audience for your game.
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03 | Creative SupportOur in-house team develops world-class assets and trailers for your game.
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04 | ReportingWe’ll keep you up-to-date on all aspects of your game’s performance with our analytics reporting.
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05 | Cross-Promotional Supportindie.io leverages promotion for your game through the use of promotional widgets, on-platform bundles, and more.
MARKETING
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01 | Distributionindie.io distributes your game through more than 60 different channels, including all major platforms as well as other digital retail storefronts.
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02 | Storefront OptimizationWe utilize detailed analytics and recommendations to ensure your store page attracts and converts the broadest possible audience for your game.
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03 | Creative SupportOur in-house team develops world-class assets and trailers for your game.
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04 | ReportingWe’ll keep you up-to-date on all aspects of your game’s performance with our analytics reporting.
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05 | Cross-Promotional Supportindie.io leverages promotion for your game through the use of promotional widgets, on-platform bundles, and more.
CASE STUDY
HumanitZ won
survival of the fittest
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HumanitZ knew they were making a hit and needed a partner who believed in his vision for sky-high growth
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indie.io went all-in on HumanitZ development, with the CEO himself participating in playtests to prepare for launch (and loving the hell out of it!)
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Amongst several promotional activations, indie.io secured a Curated Promotion for Midweek Madness, on the Front Page of the Steam Store
"I was opposed to bringing on a partner and we turned down at least six before we met with indie.io. Their commitment to market with their own money and not take a cut of our payout to recoup it felt like indie.io was all in and that we were teaming up"
CVeeDub, HumanitZ
CASE STUDY
“indie.io took the reins and delivered on everything growth related, giving me more time and space to focus on actually developing my game”
Charles Moore, Manager of Dark Deity & Dark Deity 2
Dark Deity’s trust in indie.io was well rewarded,
with a significant investment that resulted a thriving franchise
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Dark Deity’s Lead Developer, Charles, had a real turn-based, RPG gem but understood how risky it was to publish solo
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Dark Deity received multi-channel marketing and promotional support, spanning event promotions, performance ads, influencer campaigns, and Steam optimizations
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indie.io worked from Sign to Launch on a short turn-around – it’s never too late to join our platform!
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